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3038 Hennepin Ave Minneapolis, MN
612-822-4611
Windfall: The Booming Business of Global Warming

Windfall: The Booming Business of Global Warming

Paperback

Business GeneralEnvironmental Studies

ISBN10: 0143126598
ISBN13: 9780143126591
Publisher: Penguin Publishing Group
Published: Jan 27 2015
Pages: 336
Weight: 0.60
Height: 0.60 Width: 5.50 Depth: 8.40
Language: English
A fascinating investigation into how people around the globe are cashing in on a warming world

McKenzie Funk has spent the last six years reporting around the world on how we are preparing for a warmer planet. Funk shows us that the best way to understand the catastrophe of global warming is to see it through the eyes of those who see it most clearly--as a market opportunity.

Global warming's physical impacts can be separated into three broad categories: melt, drought, and deluge. Funk travels to two dozen countries to profile entrepreneurial people who see in each of these forces a potential windfall.

The melt is a boon for newly arable, mineral-rich regions of the Arctic, such as Greenland--and for the surprising kings of the manmade snow trade, the Israelis. The process of desalination, vital to Israel's survival, can produce a snowlike by-product that alpine countries use to prolong their ski season.


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Environmental Studies