Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Where Would the Button Be Without the Button Hole?: Unsung Heroes of Anonymous Design

Where Would the Button Be Without the Button Hole?: Unsung Heroes of Anonymous Design

Tscherny, George

Paperback

Art HistoryGeneral Architecture

ISBN10: 1933360356
ISBN13: 9781933360355
Publisher: RIT Cary Graphic Arts Press
Published: Feb 15 2008
Pages: 32
Weight: 0.45
Height: 0.20 Width: 8.80 Depth: 10.60
Language: English
This book is about designs born of necessity; often spontaneously, always pragmatically. It is also about the particular sensibility of graphic designer George Tscherny and his ability to find beauty or art in the most ordinary things, and to communicate this appreciation to others. Experience his infectious enthusiasm for what could be called anonymous, ad hoc, or vernacular design; for objects that have an aesthetic appeal in spite of themselves; for creations that are both ingenious and ingenuous. Tscherny heavily illustrates the book with items from his personal collection, analyzing everything from the folding lunch box, to the vintage re-closeable bottle, to the artlessly fashioned paper clip, safety pin and wire hanger. These are just a sampling of the many objects he has collected. This book gives the reader a glimpse into his world. George Tscherny began his professional career as a graphic designer in New York in 1950. He served two terms as president of the American Institute of Graphic Arts (AIGA). In 1997, he was inducted into the New York Art Directors Hall of Fame. A comprehensive selection of his work is included in the Graphic Design Archives at RIT.

Also in

Art History

View All