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612-822-4611
Visual Research Methods in Fashion

Visual Research Methods in Fashion

Paperback

Fashion & AccessoriesGeneral SociologySewing

ISBN10: 1847883818
ISBN13: 9781847883810
Publisher: Continnuum-3PL
Published: May 1 2011
Pages: 352
Weight: 1.75
Height: 0.70 Width: 7.40 Depth: 9.50
Language: English

The ability to analyze and interpret visual information is essential in fashion. However, students tend to struggle with the concept of visual research, as well as with the application of that research.

Visual Research Methods in Fashion provides students with techniques, tools and inspiration to master their visual research skills and make the research that they undertake more effective.

Illustrated with real-life examples from practitioners in the industry, academics and students, it focuses on the global nature of the industry and the need to develop ideas relevant to the market.

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