Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Unmarketable: Brandalism, Copyfighting, Mocketing, and the Erosion of Integrity

Unmarketable: Brandalism, Copyfighting, Mocketing, and the Erosion of Integrity

Moore, Anne Elizabeth

Paperback

General Sociology

Currently unavailable to order

ISBN10: 1595581685
ISBN13: 9781595581686
Publisher: New Press
Published: Nov 6 2007
Pages: 272
Weight: 0.61
Height: 0.73 Width: 5.34 Depth: 7.56
Language: English
A writer and activist investigates corporate America's inroads into--and alliances with--the cultural underground

For years the do-it-yourself (DIY)/punk underground has worked against the logic of mass production and creative uniformity, disseminating radical ideas and directly making and trading goods and services. But what happens when the underground becomes just another market? What happens when the very tools that the artists and activists have used to build word of mouth are co-opted by corporate America? What happens to cultural resistance when it becomes just another marketing platform?

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