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612-822-4611
Understanding the Music Industries

Understanding the Music Industries

Paperback

Business GeneralPop/Rock

ISBN10: 1446207951
ISBN13: 9781446207956
Publisher: Sage Publications Ltd
Published: Jun 26 2013
Pages: 248
Weight: 0.97
Height: 0.60 Width: 6.70 Depth: 9.40
Language: English

Everyone knows music is big business, but do you really understand how ideas and inspiration become songs, products, downloads, concerts and careers?

This textbook presents a full overview of the many elements of the music industries, and offers a sustained focus on ′understanding′ the processes that have driven and continue to drive the development of those industries.

More than just an expose or 'how to' guide, this book gives students the tools to make sense of technological change, socio-cultural processes, and the constantly shifting music business environment. The crucial focus on research and analysis means readers can understand and track the ongoing development of the music industries and place themselves in the front line of innovation and entrepreneurship in the future.

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Pop/Rock