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Understanding Media Theory

Understanding Media Theory

Paperback

General ReferenceBotany & HorticultureGeneral Sociology

ISBN10: 0340719044
ISBN13: 9780340719046
Publisher: Bloomsbury Publishing PLC
Published: Feb 28 2003
Pages: 256
Weight: 1.00
Height: 0.60 Width: 6.10 Depth: 9.20
Language: English

This is an accessible introduction to the different theories of the mass media. It seeks to emphasize the importance of using theory not only to make sense of the role of media in society but also to understand particular aspects of mass communication.

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General Sociology