Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Biography of a Failed Venture: Decoding Success Secrets from the Blackbox of a Dead Start-Up

The Biography of a Failed Venture: Decoding Success Secrets from the Blackbox of a Dead Start-Up

Desai, Prashant

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Business Biographies

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ISBN10: 9354229298
ISBN13: 9789354229299
Publisher: Harpercollins India
Published: Aug 26 2021
Pages: 241
Language: English
In April 2017, Prashant Desai started a venture to build India's first truly Indian sports brand D: FY (like Nike). In six months, Rajiv Mehta, who started Puma India and led it for seven years, joined him as a partner. In 30 months, the business lost Rs 30 crore, virtually wiping out all that Prashant had earned for nearly thirty years. The venture failed not because Prashant did not possess the necessary vision, determination, and courage; it failed because the number of things Prashant did wrong exceeded the number of things he did right. One could weep over the fuselage or decode the black box. So, when Prashant decided to decode it, new possibilities emerged, revealing a treasure trove of success secrets.

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