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Transmedia Television: Audiences, New Media, and Daily Life
Hardcover
Series: Comedia
TelevisionFilm StudiesGeneral Sociology
ISBN13: 9780415882927
Publisher: Routledge
Published: Feb 14 2011
Pages: 220
Weight: 1.05
Height: 0.80 Width: 6.10 Depth: 9.10
Language: English
Transmedia Television uses empirical audience research to explore attitudes towards the dramatic changes that television has undergone since the turn of the twenty-first century due to the development of digital technologies. It asks to what extent audiences are embracing these changes and what 'television' means in a multiplatform media landscape.
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