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State Agency Public Relations: The Public Information Model Evolves
Paperback
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ISBN10: 3639190998
ISBN13: 9783639190991
Publisher: Blues Kids Of Amer
Published: Aug 26 2009
Pages: 168
Weight: 0.56
Height: 0.39 Width: 6.00 Depth: 9.00
Language: English
ISBN13: 9783639190991
Publisher: Blues Kids Of Amer
Published: Aug 26 2009
Pages: 168
Weight: 0.56
Height: 0.39 Width: 6.00 Depth: 9.00
Language: English
The Public Information Model Evolves details the public relations efforts of a government agency, which began as the typical public information model as described by Grunig & Hunt in 1984, but, in some respects, is evolving toward a relationship management model, which includes dialogue and trust-building. This evolution is being brought about by public policy advocacy, litigation, more assertive publics and those in the agency itself who want to be part of a more responsive system.
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