Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Selling War: A Critical Look at the Military's PR Machine

Selling War: A Critical Look at the Military's PR Machine

Alvarez, Steven J.

Hardcover

Armed ForcesGeneral Political ScienceIraq War (2003-2011)

Publisher Price: $34.95

ISBN10: 161234772X
ISBN13: 9781612347721
Publisher: Potomac Books Inc
Published: Mar 1 2016
Pages: 384
Weight: 1.57
Height: 1.30 Width: 6.44 Depth: 9.27
Language: English
In the spring of 2004, army reservist and public affairs officer Steven J. Alvarez waited to be called up as the U.S. military stormed Baghdad and deposed Saddam Hussein. But soon after President Bush's famous PR stunt in which an aircraft carrier displayed the banner Mission Accomplished, the dynamics of the war shifted. Selling War recounts how the U.S. military lost the information war in Iraq by engaging the wrong audiences--that is, the Western media--by ignoring Iraqi citizens and the wider Arab population, and by paying mere lip service to the directive to Put an Iraqi face on everything. In the absence of effective communication from the U.S. military, the information void was swiftly filled by Al Qaeda and, eventually, ISIS. As a result, efforts to create and maintain a successful, stable country were complicated and eventually frustrated.


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