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Estrategia PolÃtica: Un Manual de Campaña
Paperback
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ISBN13: 9798742348528
Publisher: Independently Published
Published: Nov 25 2023
Pages: 58
Weight: 0.20
Height: 0.12 Width: 6.00 Depth: 9.00
Language: Spanish
Publisher: Independently Published
Published: Nov 25 2023
Pages: 58
Weight: 0.20
Height: 0.12 Width: 6.00 Depth: 9.00
Language: Spanish
Este manual es fruto de participar asesorando procesos electorales, pretende ser una guÃa del proceso de consultorÃa a un candidato. El objetivo de este manual es presentar los elementos cruciales en una campaña electoral. Sintetiza años de trabajo con resultados satisfactorios en los equipos en los que he colaborado. Este manual se ha generado con la acción personal y de grupos que han participado en los procesos electorales y pretende ser una guÃa para la acción. Muy lejos está de pretender ser una obra con tintes académicos. Es una obra que nace de la praxis y es para la praxis. Cada asesorÃa es una experiencia que enriquece las aportaciones que realizamos en el equipo y este manual es sólo la brújula de este camino.
Buscas liderar una campaña electoral exitosa? Este libro es tu hoja de ruta. Con décadas de experiencia asesorando candidatos, el autor te revela los secretos para diseñar una estrategia ganadora. Aprenderás cómo analizar el contexto polÃtico, económico y social en el que se lleva a cabo la contienda. Conocerás a fondo a tu candidato, partido y electores para conectar con ellos y conquistar su voto. El autor explica paso a paso cómo planear cada etapa de la campaña, desde el mensaje hasta la logÃstica, para posicionar a tu candidato. Más que una guÃa teórica, este es un manual práctico lleno de consejos probados en el terreno electoral para orientarte en el complejo mundo de las campañas polÃticas. Descubre cómo aplicar estrategias de comunicación efectiva, relaciones públicas y marketing electoral. Si deseas que tu candidato triunfe en las urnas, este libro es lectura obligada. Con él, evitarás errores costosos y potenciarás tus posibilidades de éxito. Hazte con los secretos de los estrategas polÃticos más exitosos!
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