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Claves para Preparar Ofertas Competitivas y Rentables en Construcción y Montaje: Recomendado para iniciados, recién recibidos o para quienes deseen re
Paperback
Business GeneralGeneral Construction & Renovation
ISBN13: 9786310096124
Publisher: Gustavo Cinca
Published: Jul 1 2025
Pages: 78
Weight: 0.45
Height: 0.16 Width: 8.50 Depth: 11.00
Language: Spanish
�� Una oferta ganadora no es la más barata, sino la más precisa y viable. Presentar propuestas mal calculadas puede poner en riesgo no solo el proyecto, sino la estabilidad de toda la empresa.
�� Este libro le enseñará cómo presentar presupuestos competitivos, realistas y sostenibles en licitaciones y concursos de precios.
A quién está dirigido?✔ Dueños, accionistas y responsables de licitaciones en contratistas y subcontratistas.
✔ Ingenieros, técnicos y personal especializado en costos, presupuestos y planificación de obra.
✔ Profesionales involucrados en propuestas técnicas y económicas para proyectos de construcción y montaje industrial.
Lo que aprenderá en esta edición✅ Cómo estructurar presupuestos técnicamente sólidos y financieramente viables.
✅ Qué factores analizar antes de fijar precios unitarios y márgenes de utilidad.
✅ Cómo evitar errores que reducen la rentabilidad o generan conflictos contractuales.
✅ Métodos para calcular costos reales, horas-hombre, gastos generales y riesgos.
✅ Nuevos resúmenes de capÃtulos clave, para facilitar la consulta rápida y el repaso práctico.
Sobre el autorCon una trayectoria consolidada como director de obra en proyectos industriales de gran envergadura-incluyendo refinerÃas, plantas quÃmicas, gasoductos y centrales térmicas-el autor ha participado en cientos de presupuestos, licitaciones y procesos de adjudicación. Su visión combina experiencia en campo y gestión, lo que permite ofrecer un enfoque práctico, realista y estratégico.
�� Con esta segunda edición, tendrá a mano una guÃa confiable y actualizada para mejorar sus ofertas y aumentar sus probabilidades de éxito en cada proceso de contratación.
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