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Sociolinguistics of Digital Affect
Hardcover
Series: Advances in Sociolinguistics
ISBN13: 9781350527737
Publisher: Bloomsbury Academic
Published: Feb 18 2027
Pages: 240
Weight: 1.11
Height: 1.11 Width: 6.14 Depth: 9.21
Language: English
This book provides an accessible and lively account of current approaches to affect and how we can apply them to the language of digital communication. It offers an historical overview of how affect talk emerged online, from early forms of digital communication to ongoing practices on social media, and includes analyses on current developments of increasingly automated and algorithmic discourse online, and how users navigate affect in these contexts.
This is the first book-length study on the sociolinguistics of digital affect, developing a theoretical and historical framework for understanding digital affective practice. It provides a broad range of analytical and descriptive case studies, from affective genres such as rants and reaction videos to the linguistic construction of the digital body in selfies and ASMR (Autonomous Sensory Meridian Response) videos. It opens up this productive analytical lens to consider the linguistics of digital affect, and to instigate further research in the lively field of digital sociolinguistics.
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