Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Social Media and E-Diplomacy in China: Scrutinizing the Power of Weibo

Social Media and E-Diplomacy in China: Scrutinizing the Power of Weibo

Jiang, Ying

Hardcover

General Political ScienceGeneral SociologyInternational Relations

ISBN10: 1137596643
ISBN13: 9781137596642
Publisher: Palgrave Pivot
Published: Aug 10 2017
Pages: 147
Weight: 0.76
Height: 0.44 Width: 5.83 Depth: 8.27
Language: English
PART One: Social media landscape differences between China and the West.- Introduction and background knowledge.- Social media context in China and global PR theory.- Part 2: Analyzing the Embassies' use of Weibo.- Scanning the foreign use of Weibo.- Foreign embassies' use of Weibo.- A close case study: Kunming terror attack & embassy's e-diplomacy via Weibo.- Part 3: Public Diplomacy and Weibo.- Weibo as a public diplomacy platform.- Implications of the Western use of Weibo and global PR theory.- Conclusion/ Open-endedness.

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