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Review Comment Analysis for E-Commerce
Hardcover
Series: East China Normal University Scientific Reports, Book 5
ISBN13: 9789813100046
Publisher: World Scientific Publishing Company
Published: Jul 7 2016
Pages: 172
Weight: 0.95
Height: 0.70 Width: 6.00 Depth: 9.10
Language: English
This book presents the recent achievements on the processing of representative user generated content (UGC) on E-commerce websites. This large size of UGC is valuable information for data mining to help customer/object profiling. It provides a comprehensive overview on the concept of customer credibility, object-oriented review summarization technology and content-based collaborative filtering algorithm. It covers a feedback mechanism which is designed to discover customer credibility, which is used to define the professional degree of review content; product-oriented review summarization for restaurants or trip arrangements, and introduced content-based collaborative filtering for product recommendation.
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