Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
The Quest for Meaning: A Guide to Semiotic Theory and Practice, Second Edition

The Quest for Meaning: A Guide to Semiotic Theory and Practice, Second Edition

Danesi, Marcel

Paperback

Literary CriticismGeneral ReferenceGeneral Sociology

ISBN10: 1487523513
ISBN13: 9781487523510
Publisher: University of Toronto Press
Published: Sep 9 2020
Pages: 216
Weight: 0.60
Height: 0.40 Width: 6.00 Depth: 9.00
Language: English

Dating back to antiquity, semiotics is both a technique and a science that aims to understand the nature of meaning. An academic discipline in its own right, semiotics uses signs, such as words and symbols, to think, communicate, reflect, transmit, and preserve knowledge.


Since the initial publication of The Quest for Meaning in 2007, the world has changed dramatically with the advent of online culture, new technologies, and new ways of making signs and symbols. Updated to reflect these many changes, the second edition includes a comprehensive chapter on the use of semiotics in the Internet age. Written in a student-friendly style, featuring examples from everyday life, the book explains what semiotics is all about and why it is so important for gaining insights into our elusive and mysterious human nature.

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