Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Political Campaigning in Referendums: Framing the Referendum Issue

Political Campaigning in Referendums: Framing the Referendum Issue

Semetko, Holli A.
de Vreese, Claes H.

Hardcover

Series: Routledge Research in Political Communication

General Political ScienceUnited States Politics

ISBN10: 0415349419
ISBN13: 9780415349413
Publisher: Routledge
Published: Aug 19 2004
Pages: 240
Weight: 1.08
Height: 0.73 Width: 6.22 Depth: 9.52
Language: English
This book reviews the research on campaigns and elections and investigates the effects of campaigning in referendums, drawing on panel survey data, media content data, focus groups, and interviews with journalists and campaign managers. The authors argue that the media coverage not only influences public perceptions of the campaign, the referendum issue and the party leaders, but that, in a close race, it also shapes the voting and the political future of the incumbent party. The first study to investigate the dynamics and effects of a referendum campaign on politicians, media and citizens, this innovative volume will be of interest to students and researchers of political communication.

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