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Personalized Digital Television: Targeting Programs to Individual Viewers

Personalized Digital Television: Targeting Programs to Individual Viewers

Paperback

Series: Human-Computer Interaction, Book 6

General Computers

ISBN10: 9048166047
ISBN13: 9789048166046
Publisher: Springer
Published: Oct 28 2010
Pages: 321
Weight: 1.04
Height: 0.70 Width: 6.14 Depth: 9.21
Language: English

TV viewers today are exposed to overwhelming amounts of information, and challenged by the plethora of interactive functionality provided by current set-top boxes. To ensure broad adoption of this technology by consumers, future Digital Television will have to take usability issues thoroughly into account. In particular, serious attention must be paid to facilitate the selection of content on an individual basis, and to provide easy-to-use interfaces that satisfy viewers' interaction requirements.

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