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Power, Persuasion and Manipulation in Specialised Genres: Providing Keys to the Rhetoric of Professional Communities

Power, Persuasion and Manipulation in Specialised Genres: Providing Keys to the Rhetoric of Professional Communities

Hardcover

Series: Linguistic Insights, Book 227

German

ISBN10: 3034330103
ISBN13: 9783034330107
Publisher: Peter Lang Group Ag, International Academic P
Published: Jul 21 2017
Pages: 386
Weight: 1.51
Height: 0.88 Width: 6.00 Depth: 9.00
Language: English

This volume focuses on the study of linguistic manipulation, persuasion and power in the written texts of professional communication, to go further into the understanding of how they are constructed, interpreted, used and exploited in the achievement of specific goals. Such texts are here contemplated from the stance of genre theory, which starts from the premise that specialised communities have a high level of rhetorical sophistication, the keys to which are offered solely to their members. In particular, the book investigates the communicative devices that serve the need of such professions to exert power and manipulation, and to use persuasion. The perspective adopted in this work does not envisage power simply as a distant, alienated and alienating supremacy from above, but as an everyday, socialized and embodied phenomenon. To attain its goal, the volume brings forth studies on the language of several professions belonging to various specialised fields such as law and arbitration, engineering, economics, advertising, business, politics, medicine, social work, education and the media.

Also in

German