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A Televisão em Portugal: Do Monopólio ao Digital
Paperback
Entertainment & Performing ArtsTelevisionGeneral Computers
Publisher: Independently Published
Published: Oct 30 2025
Pages: 334
Weight: 0.89
Height: 0.83 Width: 6.00 Depth: 9.00
Language: Portuguese
Num percurso rigoroso e fascinante, este livro traça a história completa da televisão portuguesa, do monopólio da RTP ao universo fragmentado, digital e global do streaming e das redes sociais. Com base em investigação aprofundada e uma análise detalhada das audiências, Nuno Mourão dá voz aos protagonistas e revela os bastidores, polémicas e inovações que marcaram cada década, da primeira emissão em 1957 à revolução tecnológica de 2025.
Tendo como fio condutor a transformação dos hábitos de consumo, dos modelos de produção e das tendências culturais e sociais, a obra propõe um olhar crÃtico sobre os grandes sucessos, desafios e crises do meio televisivo nacional. Ao longo das páginas, desfilam personalidades célebres, episódios marcantes, legislação estruturante e os grandes debates sobre ética, serviço público, identidade nacional e futuro digital.
Mais do que um memorial, este livro é uma análise viva do papel central da televisão na sociedade portuguesa e do modo como soube, e terá de saber, adaptar-se ao tempo do algoritmo, da interactividade e da personalização radical.
Uma referência essencial para investigadores, estudantes, profissionais dos média e todos os que querem compreender porque a televisão, em Portugal, nunca deixou de mudar o paÃs.
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