Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Persuasion: Social and Scientific Dynamics

Persuasion: Social and Scientific Dynamics

Mardon, Austin
Banks, Thomas
Quan, Juliana

Paperback

General Sociology

ISBN10: 1773698346
ISBN13: 9781773698342
Publisher: Golden Meteorite Pr
Published: Sep 1 2022
Pages: 138
Weight: 0.47
Height: 0.32 Width: 6.00 Depth: 9.00
Language: English
Persuasion defines our lives. Every day and everywhere, we are subject to communications produced by governments, associations, and individuals that seek to inspire our thoughts and actions to change. These communications seek to convince, urge, pressure, and sweet-talk their target audience into compliance. Persuasion and influence have been hotly-researched and discussed for decades. In ten chapters, this book holistically profiles the strategies, psychological theories, uses, and case studies concerning persuasion. In particular, this book looks at the science and scholarship of persuasion in a variety of areas including practical persuasive techniques, leadership and influence, the mathematics of persuasion and communication, the psychological foundations of persuasion, persuasion in the domain of global law and international systems, as well as persuasion in marketing and sales, propaganda, and conspiracy theories.

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General Sociology

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