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Netflix and South Korean Media: Platforms, Genres, and Global Reception
Hardcover
Series: Youth in a Globalizing World, Book 31
General ReferenceGeneral Sociology
PREORDER - Expected ship date May 20, 2027
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ISBN10: 9004781927
ISBN13: 9789004781924
Publisher: Brill
Published: May 20 2027
Language: English
ISBN13: 9789004781924
Publisher: Brill
Published: May 20 2027
Language: English
Netflix and South Korean Media: Platforms, Genres, and Global Reception offers a timely, rigorous analysis of how global streaming platforms have fundamentally reshaped the South Korean entertainment ecosystem. Featuring thirteen insightful chapters written by leading scholars, this volume explores the dynamic transformations in creative labour, genre diversification, and transnational reception triggered by the global ascent of Hallyu. Moving beyond conventional Western-centric frameworks, the volume highlights the complexities of contemporary digital media ecology and the cultural tensions between global forces and local industries. It is an essential read for anyone interested in transnational media and culture.
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