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Multimodal Semiotics: Functional Analysis in Contexts of Education
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ISBN10: 1441123199
ISBN13: 9781441123190
Publisher: Continuum
Published: Dec 29 2011
Pages: 270
Weight: 0.84
Height: 0.57 Width: 6.14 Depth: 9.21
Language: English
ISBN13: 9781441123190
Publisher: Continuum
Published: Dec 29 2011
Pages: 270
Weight: 0.84
Height: 0.57 Width: 6.14 Depth: 9.21
Language: English
This volume presents an overview of new developments and applications of social semiotic theory. Pioneered by M.A.K. Halliday, social semiotic theory sees meaning as created through the interaction of texts (including writing, images, sound and space) within a given context. Divided into five sections, the contributors use social semiotic theory to analyse a range of contexts, including the classroom, the museum and cinema. The case studies show the range and scope of this method of analysis, and include: the school curriculum; literacy; print media; online resources; film; and advertising. Multimodal Semiotics will be of interest to academics researching social semiotic theory, systemic functional linguistics and applied linguistics.
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