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Media Influence: Breakthroughs in Research and Practice

Media Influence: Breakthroughs in Research and Practice

Hardcover

General ComputersGeneral Political ScienceGeneral Sociology

ISBN10: 1522539298
ISBN13: 9781522539292
Publisher: Igi Global Scientific Publishing
Published: Dec 1 2017
Pages: 475
Weight: 3.44
Height: 1.19 Width: 8.50 Depth: 11.00
Language: English
In the digital era, users from around the world are constantly connected over a global network and they can connect, share, and collaborate like never before. To make the most of this new environment, researchers and software developers must understand the influence of the global network on users. Media Influence: Breakthroughs in Research and Practice is a comprehensive reference source for the latest scholarly material on the effect of media on cultures, individuals, and groups. Highlighting a range of pertinent topics such as social media, media ethics, and audience engagement, this multi-volume book is ideally designed for researchers, academics, professionals, students, and practitioners interested in media influence.

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General Sociology