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Marketing su Instagram
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ISBN10: 6205491052
ISBN13: 9786205491058
Publisher: Edizioni Sapienza
Published: Nov 26 2024
Pages: 76
Weight: 0.27
Height: 0.18 Width: 6.00 Depth: 9.00
Language: Italian
ISBN13: 9786205491058
Publisher: Edizioni Sapienza
Published: Nov 26 2024
Pages: 76
Weight: 0.27
Height: 0.18 Width: 6.00 Depth: 9.00
Language: Italian
Questo libro è dedicato al Social Media Marketing e alle strategie di comunicazione di marketing su Instagram. Il lavoro inizia esplorando la rilevanza dell'argomento e il ruolo dei Social Network, Instagram in particolare, nel Marketing. Questo lavoro studia anche i punti di vista sulle strategie di comunicazione di marketing nella letteratura esistente e aggrega una panoramica di linee guida per una comunicazione di marketing di successo su Instagram. Inoltre, il libro analizza diversi casi di implementazione di Instagram nelle strategie di comunicazione di marketing di aziende del settore della moda. Sulla base dell'analisi dei casi di studio, viene formulato un elenco di raccomandazioni e linee guida per campagne di comunicazione di marketing di successo. Questo libro può essere interessante per le aziende che cercano modi per migliorare la loro comunicazione sui social media, per i ricercatori e gli studenti che lavorano sui temi del social media marketing e della comunicazione di marketing con particolare attenzione a Instagram, nonché per tutti coloro che sono interessati al tema della ricerca e desiderosi di ampliare le loro conoscenze sulla comunicazione di marketing su Instagram.
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