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Multimodality and Social Interaction in Online and Offline Shopping
Paperback
Series: Routledge Studies in Multimodality
ISBN13: 9781032255927
Publisher: Routledge
Published: Dec 18 2024
Pages: 228
Weight: 0.72
Height: 0.51 Width: 6.00 Depth: 9.00
Language: English
This collection brings together social semiotic, ethnographic, and conversation analytic approaches to multimodality in global studies of shopping, drawing on the rich diversity of the latest multimodal methods to critically reflect on shopping as a cornerstone of contemporary social life.
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