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Modern Oriental Corporate Culture: A Case Collection
Paperback
ISBN13: 9783662512197
Publisher: Springer
Published: Aug 27 2016
Pages: 118
Weight: 0.46
Height: 0.30 Width: 6.14 Depth: 9.21
Language: English
Foreword.- Introduction.- About Oriental Management (OM).- Case One: Practicing Shared Benevolence and Improving World Health.- Case Two: The Three Great Ways.- Case Three: Management Philosophy at ING-Aetna Life Insurance Co.- Case Four: Running a City in West China.- Case Five: The Mengniu Tao.- Case Six: Ancient Art of War Style Management at Huawei Technologies Co., Ltd.- Case Seven: Assimilating Chinese and Western Cultures at Hainan Airlines (HNA).- Case Eight: Building a World Famous Kangnai Group Based on a Family Culture.- Case Nine: College Mental Management.- References.- Acknowledgments.- About the co-authors.
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