Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Mirrors of Whiteness: Media, Middle-Class Resentment, and the Rise of the Far Right in Brazil

Mirrors of Whiteness: Media, Middle-Class Resentment, and the Rise of the Far Right in Brazil

Porto, Mauro P.

Hardcover

Series: Pitt Latin American

General Political ScienceGeneral Racism & Ethnic StudiesSouth American History

ISBN10: 0822947528
ISBN13: 9780822947523
Publisher: University of Pittsburgh Press
Published: Feb 7 2023
Pages: 200
Weight: 0.97
Height: 0.94 Width: 6.06 Depth: 9.06
Language: English
In Mirrors of Whiteness, Mauro P. Porto examines the conservative revolt of Brazil's white middle class, which culminated with the 2018 election of far-right candidate Jair Bolsonaro. He identifies the rise of a significant status panic among middle-class publics following the relative economic and social ascension of mostly Black and brown low-income laborers. The book highlights the role of the media in disseminating mirrors of whiteness, or spheres of representation that allow white Brazilians to legitimate their power while softening or hiding the inequalities and injustices that such power generates. A detailed analysis of representations of domestic workers in the telenovela Cheias de Charme and of news coverage of affirmative action by the magazine Veja demonstrates that they adopted whiteness as an ideological perspective, disseminating resentment among their audiences and fomenting the conservative revolt that took place in Brazil between 2013 and 2018.

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South American History

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