Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Media Ecology for the 21st Century: Theories of Culture, Communications, and Consciousness

Media Ecology for the 21st Century: Theories of Culture, Communications, and Consciousness

Myers, Jack

Hardcover

General ReferenceGeneral Sociology

ISBN10: 3032040310
ISBN13: 9783032040312
Publisher: Palgrave MacMillan
Published: Nov 16 2025
Pages: 199
Weight: 0.94
Height: 0.56 Width: 5.83 Depth: 8.27
Language: English

This book frames theories as tools for understanding and applying real-world phenomena, bridging classic scholarship with the unprecedented challenges and opportunities posed by machine intelligence, digital platforms, and shifting cultural dynamics. Structured in four sections--Foundational Media Theories, Interaction and Impact Theories, Critical Media Perspective Theories, and Advanced and Future-Facing Theories--the textbook progresses from essential theories like Marshall McLuhan's and Neil Postman's Media Ecology Theory to cutting-edge concepts like Ambient Media and Attention Economy Theories. With chapters addressing topics such as algorithmic influence, media ecology, participatory media, and posthuman digital embodiment, the book offers a holistic view of media's past, present, and evolving futures. The 12 future-focused media theories presented include the introduction of Quantum Media Theory and Gestalt Media Theory as an integrated, cross-disciplinary, approach to understanding media theory from a wholistic whole is more than the sum of its parts perspective.

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