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The McDonaldization of Society: Into the Digital Age
Paperback
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ISBN10: 1544398018
ISBN13: 9781544398013
Publisher: Sage Publications, Inc
Published: Jan 1 2021
Pages: 232
Weight: 0.70
Height: 0.50 Width: 6.00 Depth: 9.00
Language: English
ISBN13: 9781544398013
Publisher: Sage Publications, Inc
Published: Jan 1 2021
Pages: 232
Weight: 0.70
Height: 0.50 Width: 6.00 Depth: 9.00
Language: English
George Ritzer's seminal work of critical sociology, The McDonaldization of Society, continues to stand as one of the pillars of modern sociological thought. Building on the argument that the fast food restaurant has become the model for the rationalization process today, this book links theory to contemporary life in a globalized world and resonates with students in a way that few other books do.
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