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Mass Communication Research Methods
Paperback
General DramaGeneral Sociology
ISBN13: 9780814735725
Publisher: New York Univ Pr
Published: Jun 1 1998
Pages: 468
Weight: 0.99
Height: 0.82 Width: 5.42 Depth: 8.60
Language: English
Mass Communication Research Methods provides a systematic and comprehensive introduction to the key research methods and approaches used in the study of mass communication and media. Originating from the internationally renowned Leicester Centre for Mass Communication Research, this book offers an indispensable guide for students in a wide range of courses, including communications, media and cultural studies, and other social science disciplines that offer students the opportunity to research mass communication and media issues.
Mass Communication Research Methods is the definitive companion, reference, and source for everyone involved in mass communication research.
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