Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Japanese Self-Help Book Covers: Multimodal Cross-Cultural Translations

Japanese Self-Help Book Covers: Multimodal Cross-Cultural Translations

Sampson, Esther

Paperback

General DesignGeneral Political ScienceGeneral Sociology

ISBN10: 9004769722
ISBN13: 9789004769724
Publisher: Brill
Published: Aug 6 2026
Pages: 142
Weight: 0.49
Height: 0.33 Width: 6.10 Depth: 9.25
Language: English
Why does the same book look so different around the world? This study examines the global covers of the Japanese bestseller The Courage to Be Disliked. Using a new approach to Multimodal Discourse Analysis, it compares editions from Japan, Australia, the United Kingdom, the United States, and Canada, to ask how design shapes meaning. You will see how small visual choices--colour, layout, images, and typography--shape ideas about the East and the West, construct identities, and circulate ideology. By examining book covers as powerful paratexts, this study reveals how translation and design reshape cultural meaning across borders.

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