Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
612-822-4611

  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Jack Benny's Lost Radio Broadcasts Volume 4: March 3, 1933 - June 23, 1933

Jack Benny's Lost Radio Broadcasts Volume 4: March 3, 1933 - June 23, 1933

Benny, Jack
Conn, Harry
Fuller-Seeley, Kathryn

Paperback

Radio

ISBN13: 9798887717784
Publisher: BearManor Media
Published: Jun 28 2025
Pages: 250
Weight: 1.26
Height: 0.53 Width: 8.25 Depth: 11.00
Language: English

Volume Four of Jack Benny's Lost Broadcasts, (17 episodes from March 3 to June 23, 1933) finds Benny, Mary Livingstone and writer Harry Conn (recently parted from Canada Dry and CBS) on NBC's premiere Red network, sponsored by automobile manufacturer Chevrolet. Taking over from suddenly departing singer Al Jolson, Jack and Mary now helmed a weekly comedy broadcast with accompanying music, in a prime slot Friday nights 10:00 to 10:30 pm. Frank Black, director of the NBC orchestra, tenor James Melton and announcer Howard Claney joined the troupe. Jack quickly trained Black and Melton in how to perform comedy dialogue, and Claney enthusiastically took on the job of promoting the sponsor with amusing puns and zealous sales plugs. While these were anxious days (nadir of the Great Depression, start of President Franklin Roosevelt's first term), Benny and Conn's sparkling comedy scripts built on favorite skits from the previous year. The new parodies of Hollywood movies and popular culture foibles ensured the program's high ratings. Mary Livingstone achieved radio stardom as Jack's number one stooge. Her sly imitations of Mae West, her wry laughter, pleasant singing voice, and catch-phrases like Hullo, Dark and Handsome and Hiya, Toots brought her increasing acclaim. Chevy mandated a summer hiatus for the program in June. Would the show be able to return in Fall, 1933, amid fears that Chevrolet could no longer afford radio advertising?

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