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Un'antropologia digitale
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ISBN10: 6630211863
ISBN13: 9786630211863
Publisher: Edizioni Sapienza
Published: Jul 15 2026
Pages: 296
Weight: 0.88
Height: 0.67 Width: 6.00 Depth: 9.00
Language: Italian
ISBN13: 9786630211863
Publisher: Edizioni Sapienza
Published: Jul 15 2026
Pages: 296
Weight: 0.88
Height: 0.67 Width: 6.00 Depth: 9.00
Language: Italian
Il libro *A Digital Anthropology Effect on Human Social Behaviour* esplora il modo in cui le tecnologie digitali ridefiniscono l'interazione umana, l'identità e la cultura. Definisce l'antropologia digitale come lo studio del comportamento in ambienti online e ibridi quali i social media, le piattaforme di gioco e i mondi virtuali. L'argomentazione centrale è che la vita digitale è co-prodotta dagli esseri umani e dalla tecnologia attraverso algoritmi, progettazione delle piattaforme e sistemi di dati che influenzano la comunicazione, l'attenzione e la formazione dell'identità . Gli utenti costruiscono attivamente identità e comunità , pur essendo plasmati dalle infrastrutture digitali. Il libro ripercorre l'evoluzione del campo dagli studi sulla cybercultura agli ambienti contemporanei guidati dall'intelligenza artificiale e dagli algoritmi. Presenta teorie chiave tra cui la Teoria dell'Attore-Rete, il costruttivismo sociale, il postumanesimo e la teoria delle reti. Dal punto di vista metodologico, pone l'accento sull'etnografia digitale e su approcci computazionali come l'analisi delle reti. Affronta inoltre temi quali la sorveglianza, la disuguaglianza digitale, la parzialità algoritmica e gli effetti psicologici quali il confronto sociale e la frammentazione dell'attenzione, concludendo che l'antropologia digitale spiega la co-creazione della realtà sociale moderna.
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