Compendio Di Marketing Strategico E Operativo

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ISBN13: 9798264004490
Publisher: Independently Published
Published: Sep 5 2025
Pages: 96
Weight: 0.31
Height: 0.20 Width: 6.00 Depth: 9.00
Language: Italian

In un mondo dove tutto comunica, il marketing è la bussola che orienta le scelte, le relazioni e l'identità di un brand. Compendio di Marketing Strategico e Operativo è una guida completa, chiara e coinvolgente per chi vuole comprendere e applicare il marketing in modo consapevole.

Dalla segmentazione al posizionamento, dal neuromarketing alla sostenibilità, passando per casi reali come Apple, IKEA, Red Bull e Tesla, questo libro offre:

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