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Baby Influencer: la nuova generazione di creator digitali
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ISBN13: 9798185685914
Publisher: Independently Published
Pages: 98
Weight: 0.29
Height: 0.25 Width: 6.00 Depth: 9.00
Language: Italian
Publisher: Independently Published
Pages: 98
Weight: 0.29
Height: 0.25 Width: 6.00 Depth: 9.00
Language: Italian
Il fenomeno dei baby influencer sta cambiando profondamente il modo in cui le nuove generazioni crescono nell'era digitale.
Bambini e minori diventano sempre più spesso protagonisti dei social media, raggiungendo migliaia o milioni di persone attraverso piattaforme come TikTok, Instagram e YouTube. Ma cosa si nasconde davvero dietro questa nuova forma di visibilità ?
Bambini e minori diventano sempre più spesso protagonisti dei social media, raggiungendo migliaia o milioni di persone attraverso piattaforme come TikTok, Instagram e YouTube. Ma cosa si nasconde davvero dietro questa nuova forma di visibilità ?
Questo libro analizza in modo chiaro e accessibile la nascita e lo sviluppo del fenomeno dei baby influencer, esplorando le dinamiche che lo hanno reso così diffuso: il ruolo degli algoritmi, la crescita dell'influencer marketing, l'intervento dei genitori e l'interesse dei brand.
Allo stesso tempo, vengono affrontati anche gli aspetti meno visibili ma fondamentali: la gestione della privacy, la costruzione dell'identità digitale, i rischi della sovraesposizione e le implicazioni psicologiche e sociali per i minori coinvolti.
Non si tratta di una celebrazione del fenomeno né di una condanna, ma di un'analisi completa che cerca di offrire una visione equilibrata e consapevole di un tema sempre più centrale nella società digitale.
Un libro utile per genitori, educatori, professionisti del digitale e per chiunque voglia comprendere come i social media stiano ridefinendo l'infanzia nel XXI secolo.
Allo stesso tempo, vengono affrontati anche gli aspetti meno visibili ma fondamentali: la gestione della privacy, la costruzione dell'identità digitale, i rischi della sovraesposizione e le implicazioni psicologiche e sociali per i minori coinvolti.
Non si tratta di una celebrazione del fenomeno né di una condanna, ma di un'analisi completa che cerca di offrire una visione equilibrata e consapevole di un tema sempre più centrale nella società digitale.
Un libro utile per genitori, educatori, professionisti del digitale e per chiunque voglia comprendere come i social media stiano ridefinendo l'infanzia nel XXI secolo.
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