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Internet of Behaviors (Iob)

Internet of Behaviors (Iob)

Hardcover

General Computers

ISBN10: 1032304537
ISBN13: 9781032304533
Publisher: CRC Press
Published: May 23 2023
Pages: 248
Weight: 1.19
Height: 0.63 Width: 6.14 Depth: 9.21
Language: English

This book is intended to survey the Internet of Behavior (IoB). The book begins with the benefits and potential pitfalls of IoB. Today, IoB has huge potential in every sector of the world. There are numerous applications for IoB which benefit users as well as the business market in order to enhance the user experience. In this book, the benefits of IoB and its negative constraints are discussed in detail. It is a high time that IoB is to take its crown and ruled the world. The work of IoB is critical in keeping our data secure because it can currently identify all humans who attempt to steal someone's data. Moreover, the business uses of IoB are in high demand. By leveraging promising technical improvements and advances in machine learning algorithms, IoB enables capture, analysis, comprehension, and response for all types of human behavior in a technique that enables the tracking and interpretation of the behavior. IoB can be very useful wherever the behavior, preferences, interests, and location of people need to be examined. On the other hand, an analytical study on consumers' social and behavioral psychology and their influence on online purchasing is much needed. With the help of visualization tools such as Tableau and detailed reporting on selection patterns, the impact of social media on decision making and the relationship between personality and purchasing power in various age groups is found. The presented study lists major decision-making psychometric factors and highlights critical factors affecting online purchases. The role of IoB is to shape customer service through the use of artificial intelligence, cloud computing, data, smart analytics, machine learning, and other volatile technologies.

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Dhaya, R.

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General Computers