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612-822-4611
Instagram: Visual Social Media Cultures

Instagram: Visual Social Media Cultures

Hardcover

Series: Digital Media and Society

General SociologyPhotography Instruction

ISBN10: 1509534385
ISBN13: 9781509534388
Publisher: Polity Pr
Published: Feb 10 2020
Pages: 256
Weight: 1.00
Height: 1.00 Width: 5.70 Depth: 8.30
Language: English

Instagram is at the heart of global digital culture, having made selfies, filters and square frames an inescapable part of everyday life since it was launched in 2010.

In the first book-length examination of Instagram, Tama Leaver, Tim Highfield and Crystal Abidin trace how this quintessential mobile photography app has developed as a platform and a culture. They consider aspects such as the new visual social media aesthetics, the rise of Influencers and new visual economies, and the complex politics of the platform as well as examining how Instagram's users change their use of the platform over time and respond to evolving features. The book highlights the different ways Instagram is used by subcultural groups around the world, and how museums, restaurants and public spaces are striving to be 'Insta-worthy'. Far from just capturing milestones and moments, the authors argue that Instagram has altered the ways people communicate and share, while also creating new approaches to marketing, advertising, politics and the design of spaces and venues.

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Photography Instruction