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India's Soft Power: A New Foreign Policy Strategy

India's Soft Power: A New Foreign Policy Strategy

Hardcover

General Political ScienceInternational Relations

ISBN10: 1138243531
ISBN13: 9781138243538
Publisher: Routledge
Published: Apr 11 2017
Pages: 230
Weight: 1.05
Height: 0.56 Width: 6.00 Depth: 9.00
Language: English

It is sometimes said that, in the 21st century, the country that tells the better story wins, rather than the country whose army can prevail on the battlefield. That ability to attract others, persuade and set the agenda, soft power, plays an increasingly important role in international relations and in Indian foreign policy. However, while most of the rediscovered interest in India has been focused on its hard power attributes, such as its military and economy, this book concentrates on less tangible assets, such as its culture, ideas and people.

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General Political Science