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Hypersexualization in Advertising

Hypersexualization in Advertising

Paperback

General Sociology

ISBN10: 620958506X
ISBN13: 9786209585067
Publisher: Our Knowledge Publishing
Published: Jan 31 2026
Pages: 56
Weight: 0.19
Height: 0.13 Width: 6.00 Depth: 9.00
Language: English
This book deals with hypersexualization in advertising: how can it be recognized? How did it become a trend and who are these messages aimed at? The aim of this research was to understand how hypersexualization can be and has been an effective marketing tool, but also to grasp its limitations: who is responsible, if anyone, and which sectors of activity have used it?

Also from

Faivre, Mathilde

Also in

General Sociology