Open Daily: 10am - 10pm | Alley door pickup 10am - 7pm 3038 Hennepin Ave Minneapolis, MN
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  • Open Daily: 10am - 10pm
    Alley-side Pickup: 10am - 7pm

    3038 Hennepin Ave Minneapolis, MN
    612-822-4611

Open Daily: 10am - 10pm | Alley-side Pickup: 10am - 7pm
3038 Hennepin Ave Minneapolis, MN
612-822-4611
Globalization or Regionalization of the American and Asian Car Industry?

Globalization or Regionalization of the American and Asian Car Industry?

Shimizu, K.
Volpato, G.
Freyssenet, M.

Paperback

Business GeneralEconomicsAutomobiles

ISBN10: 1349510009
ISBN13: 9781349510009
Publisher: Palgrave
Published: Jan 1 2003
Pages: 243
Weight: 0.86
Height: 0.60 Width: 6.00 Depth: 9.00
Language: English
The automobile sector is one of the most archetypal global industries and is seen by many as one of the main drivers behind the homogenisation of world markets due to firms' internationalization strategies and the social practices that firms impose. This book argues that this is not entirely the case due to the heterogeneity of firms and the diversity of strategies pursued. It highlights the diversity and forms of internationalization and the preference for regionalization rather than globalization that has occurred over the past decade. This book looks specifically at the American and Asian car industry.

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