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Das soziale Netzwerk Facebook. Welche Vorteile bietet sein Einsatz für eine Kommune?
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General SociologyUnited States Politics
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ISBN10: 3668603103
ISBN13: 9783668603103
Publisher: Grin Verlag
Published: Feb 5 2018
Pages: 60
Weight: 0.20
Height: 0.14 Width: 5.83 Depth: 8.27
Language: German
ISBN13: 9783668603103
Publisher: Grin Verlag
Published: Feb 5 2018
Pages: 60
Weight: 0.20
Height: 0.14 Width: 5.83 Depth: 8.27
Language: German
Bachelorarbeit aus dem Jahr 2013 im Fachbereich Organisation und Verwaltung - Sonstiges, Note: 2,0, Hochschule Harz - Hochschule für angewandte Wissenschaften (FH) (Fachbereich Verwaltungswissenschaften), Veranstaltung: Öffentliche Verwaltung, Sprache: Deutsch, Abstract: Facebook wird erst seit jüngster Zeit von einigen Kommunen eingesetzt, um sich und verschiedenste stadtpolitische Themen zu präsentieren. Eine umfassende Analyse, inwiefern die Nutzung des sozialen Netzwerks für Kommunen tatsächlich sinnvoll ist, fehlt deshalb in der Wissenschaft bisher noch. Diese Arbeit schlie t diese Lücke. Es könnte sich bei der Effektivität von Facebook für Kommunen auch nur um ein kurzfristiges Phänomen handeln, mit nach und nach schwindendem Interesse der Nutzer. Das Ziel der Bachelorarbeit ist es deswegen, herauszufinden, welchen konkreten Nutzen Facebook einer Kommune bietet. Weiterhin sollen sich am Ende auch bisher ungenutzte Potenziale von Facebook für die Kommunen herauskristallisieren, welche anschlie end in einer Handlungsempfehlung für die untersuchten Kommunen aufbereitet werden.
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