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Schreiben Und Redigieren - Auf Den Punkt Gebracht: Das Schreibtraining Für Kommunikationsprofis Und Corporate Writer
Paperback
MarketingWriting InstructionGeneral Sociology
ISBN13: 9783658116644
Publisher: Springer vs
Published: Sep 27 2023
Pages: 184
Weight: 0.54
Height: 0.42 Width: 5.83 Depth: 8.27
Language: German
Das Buch bietet professionellen Schreiberinnen und Schreibern praxisnahe Anregungen, eigene wie fremde Texte zu optimieren. Ein professioneller Sprachgebrauch hält sich an klare, objektive Vorgaben. Dementsprechend beruht dieses Buch auf empirischen Daten zur Verständlichkeit von Unternehmens- und Medientexten, die in eine leicht umzusetzende Checkliste münden.
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