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Kulturtouristen: Eine Typologie
Paperback
Series: Kulturmanagement Und Kulturwissenschaft
AnthropologyArchaeologyGeneral Sociology
ISBN13: 9783658054298
Publisher: Springer vs
Published: May 12 2014
Pages: 361
Weight: 1.13
Height: 0.87 Width: 5.83 Depth: 8.27
Language: German
Kulturbetriebe und Tourismusakteure teilen die Aufmerksamkeit für das wachstumsstarke Marktsegment Kulturtourismus - wer aber sind die Kulturtouristen? Yvonne Pröbstle geht dieser Frage nach. Auf der Grundlage einer qualitativen Untersuchung der kulturellen Einstellungen von Kulturtouristen entwirft die Autorin eine Typologie. Analysiert werden das Kulturverständnis, Reise- und Besuchsmotive, kulturelle Aktivitäten sowie Rezeptions- und Aneignungsmuster im Alltag und auf Reisen. Das Ergebnis ist eine differenzierte Sicht auf die kulturtouristische Nachfrage, die Kulturbetrieben und Tourismusakteuren eine Orientierungshilfe für strategische und operative Entscheidungen im Handlungsfeld Kulturtourismus bietet.
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