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Finanznachrichtenerstattung in Krisenzeiten: Eine empirische Analyse in Folge der Naturkatastrophe in Japan 2011
Paperback
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ISBN10: 3656102597
ISBN13: 9783656102595
Publisher: Grin Verlag
Published: Jan 17 2012
Pages: 58
Weight: 0.19
Height: 0.14 Width: 5.83 Depth: 8.27
Language: German
ISBN13: 9783656102595
Publisher: Grin Verlag
Published: Jan 17 2012
Pages: 58
Weight: 0.19
Height: 0.14 Width: 5.83 Depth: 8.27
Language: German
Bachelorarbeit aus dem Jahr 2011 im Fachbereich Medien / Kommunikation - Medienökonomie, -management, Universität Mannheim (Lehrstuhl für allgemeine Betriebswirtschaftslehre, Unternehmensrechnung und empirische Kapitalmarktforschung), Sprache: Deutsch, Abstract: Die mediale Berichterstattung über aktuelle Ereignisse ist ein entscheidender Faktor für das Geschehen an den weltweiten Kapitalmärkten. Neue Informationen verändern die Erwartungen der Marktteilnehmer bezüglich Risiken und möglichen Renditen und beeinflussen dadurch Marktpreise. Damit spielen Medien durch ihre Berichterstattung eine zentrale Rolle im globalen Wirtschaftsgeschehen. In dieser Arbeit soll die mediale Darstellung von Finanzmarkt-relevanten Informationen in Folge der japanischen Naturkatastrophe im März 2011 und der daraus resultierenden Krise untersucht werden. Der Fokus liegt dabei auf einer vergleichenden Darstellung der Berichterstattung von Medien aus verschiedenen Ländern und der Erarbeitung möglicher Unterschiede bezüglich Neutralität, Konsistenz und Schwerpunktsetzung.
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