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Determinanten der Exportleistung: Der Fall Tunesien
Paperback
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ISBN10: 6630495926
ISBN13: 9786630495928
Publisher: Verlag Unser Wissen
Published: Oct 1 2026
Pages: 84
Weight: 0.27
Height: 0.20 Width: 6.00 Depth: 9.00
Language: German
ISBN13: 9786630495928
Publisher: Verlag Unser Wissen
Published: Oct 1 2026
Pages: 84
Weight: 0.27
Height: 0.20 Width: 6.00 Depth: 9.00
Language: German
Die Exportleistung stö t im internationalen Unternehmertum auf wachsendes Interesse. Allerdings ist dieses Konzept schwer zu definieren und zu messen (Zou, Taylor und Osland, 1998). Zwar befassen sich mehrere Studien mit dieser Fragestellung (Sousa, 2004; DoPietro und Anoruo, 2006 sowie Minh Huan.L et al., 2011). Unsere Untersuchung zielt darauf ab, die Determinanten der Exportleistung von Unternehmen zu analysieren. Diese Untersuchung analysiert anhand einer auf Fragebögen basierenden Methodik den Einfluss einer Reihe von Determinanten auf die Exportleistung. Die Ergebnisse unterstreichen die Bedeutung von Variablen im Zusammenhang mit Innovation und Lernen. Dieses Modell wurde anhand einer Umfrage unter 83 tunesischen Exportunternehmen validiert, was zudem zeigt, dass unternehmerisches Denken von entscheidender Bedeutung ist.
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