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Bilanzieren Und Sinn Stiften: Erinnerungen Von Unternehmern Im 20. Jahrhundert
Hardcover
Series: Studien Zur Geschichte Des Alltags, Book 20
Biographies GeneralGeneral World History
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ISBN13: 9783515080552
Publisher: Franz Steiner Verlag Wiesbaden GmbH
Published: Nov 1 2002
Pages: 385
Weight: 1.49
Height: 1.11 Width: 7.01 Depth: 9.71
Language: German
Anhand vier ausgewählter Einzelfallstudien und in einer erweiterten systematisierenden Zusammensicht fördert sie die Spielregeln kommunikativer Weitergabe- und Nachfolgeprozesse in den Erinnerungstexten zutage. Sie arbeitet die relevanten Bezugssysteme heraus und zeigt die Strukturen unternehmerischer Argumentationslinien ebenso auf wie sie die sprachlichen Subebenen subtil dekonstruiert.
Anhand vieler Beispiele aus dem unternehmenskulturellen, politischen und familiären Raum durchleuchtet sie die Gestaltungs- und Beeinflussungsversuche von Unternehmern und ihr spezifisches Verhältnis zu den sozio-kulturellen Strömungen ihrer Zeit.
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