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ALS Forscher*in Über Technologie Und Wissenschaft Berichten: Wie Sie Mit Guten Texten Wirksam Öffentlichkeitsarbeit Betreiben
Paperback
Series: Essentials
Business GeneralWriting InstructionGeneral Sociology
ISBN13: 9783658462024
Publisher: Springer vs
Published: Nov 26 2024
Pages: 52
Weight: 0.19
Height: 0.13 Width: 5.83 Depth: 8.27
Language: German
In diesem essential erfahren Sie, wie Sie als Forscher*in ansprechende Texte über Ihre Arbeit schreiben, die Aufmerksamkeit in der Öffentlichkeit generieren. Sie erhalten eine Einordnung, welche Inhalte sich für Wissenschaftskommunikation eignen und wie es Ihnen gelingt, komplexe Themen auf ihre Essenz zu reduzieren. Im Band finden Sie zudem eine Anleitung, wie Sie Texte sinnvoll strukturieren und Sprache und Stil an Ihre Zielgruppe anpassen. Sie erhalten wertvolle Tipps, wie Sie Ihre Texte so planen und veröffentlichen, damit sie in der allgemeinen Informationsflut nicht untergehen. Zahlreiche Übungen aus dem kreativen Schreiben runden die einzelnen Kapitel ab, von der Ideenfindung bis zum fertigen Text.
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