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Perspectives d'Intelligence Économique en Côte d'Ivoire
Paperback
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ISBN10: 6203449814
ISBN13: 9786203449815
Publisher: Ed Universitaires Europeennes
Published: Jan 31 2023
Pages: 116
Weight: 0.40
Height: 0.28 Width: 6.00 Depth: 9.00
Language: French
ISBN13: 9786203449815
Publisher: Ed Universitaires Europeennes
Published: Jan 31 2023
Pages: 116
Weight: 0.40
Height: 0.28 Width: 6.00 Depth: 9.00
Language: French
Si la communication est la clé de voûte selon certains auteurs de l'intelligence économique et qu'il s'agit, ainsi, de penser de manière dynamique les notions de rôle et de dispositif en ne négligeant pas la question du pouvoir, ainsi que l'importance des représentations, telle est selon nous l'opportunité d'une analyse de la dynamique d'intelligence économique au prisme des sciences de l'information et de la communication, dès lors que celles-ci permettent de ne pas tomber dans le piège du réductionnisme. Autrement, une bonne politique publique en matière d'Intelligence Économique et sa mise en oeuvre ne doivent pas être basées uniquement sur des analyses économiques et mathématiques. Elles doivent également intégrer la communication sous toutes ses dimensions. Il s'agit de la dimension communicationnelle de l'IE qui recouvre des volets techniques et technologiques, mais surtout des réalités anthropologiques.
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