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Médias d'entreprise et sport
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ISBN10: 6208699894
ISBN13: 9786208699895
Publisher: Editions Notre Savoir
Published: Feb 28 2025
Pages: 64
Weight: 0.22
Height: 0.15 Width: 6.00 Depth: 9.00
Language: French
ISBN13: 9786208699895
Publisher: Editions Notre Savoir
Published: Feb 28 2025
Pages: 64
Weight: 0.22
Height: 0.15 Width: 6.00 Depth: 9.00
Language: French
La recherche a été menée au département de journalisme et de littérature étrangère de l'institut de journalisme de l'université d'État du Belarus sous la direction du professeur associé Boris Zaleski. L'article étudie la stratification thématique des documents relatifs à la Ligue nationale de hockey et au club des Pittsburgh Penguins dans les médias d'entreprise. Grâce à la description et à la différenciation thématique des publications sur la ligue, l'analyse des approches du site web de l'entreprise sur les questions de formation et de développement du club de hockey, l'état du travail du service de presse est examiné. La différence de couverture des questions d'actualité relatives au fonctionnement du club de hockey dans les médias d'entreprise américains et biélorusses est étudiée, des recommandations pratiques visant à améliorer la composante informationnelle du développement du club de hockey biélorusse Dynamo-Minsk sont élaborées.
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